YouTube Super Star Matty Benedetto from Unnecessary Inventions and Amazon Influencer Gracey join Blogger Lois Whitman Hess (aka Digidame) and actor/comedian/writer Harry Redlich as they all try to uncover the identity of this must-have outdoor gadget. Host Steve Greenberg from the NBC TODAY Show will have these contestants scratching their heads trying to figure out… What The Heck Is That?!